SymbolHOG
NameHARLEY-DAVIDSON, INC.
SectorCONSUMER DISCRETIONARY
RegionNorth America
IndustryMotor Vehicles
Address3700 WEST JUNEAU AVENUE, MILWAUKEE, Wisconsin, 53208, United States
Telephone+1 414 342-4680
Fax
Email
Websitehttps://www.harley-davidson.com
IncorporationUNDEFINED
Incorporated On
Employees
Fiscal Year
Public Since
ExchangesNASDAQ
Auditor
Audit StatusNOT PROVIDED
Reporting Status
CIK0000793952
Description

Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. The firm recently expanded into the middleweight market with its Pan America model and into electric with the LiveWire brand.

Additional info from NASDAQ:
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. The firm recently expanded into the middleweight market with its Pan America model and into electric with the LiveWire brand.

2026-08-11 20:20

Director Starrs Artie 🟢 acquired 10.0K shares of HARLEY-DAVIDSON, INC. (HOG) at $25.89 Transaction Date: Aug 10, 2026 | Filing ID: 000006

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2026-08-11 16:16

New Form SCHEDULE 13G - HARLEY-DAVIDSON, INC. <b>Filed:</b> 2026-08-11 <b>AccNo:</b> 0000814375-26-000048 <b>Size:</b> 9 KB

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2026-08-03 20:18

Director NOVA DANIEL J 🟢 acquired 40.0K shares of HARLEY-DAVIDSON, INC. (HOG) at $24.57 Transaction Date: Jul 31, 2026 | Filing ID: 000004

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2026-08-03 20:01

📋 Root Jonathan R (Officer) plans to sell 2K shares of HARLEY-DAVIDSON, INC. (at $24.88 each, total $39K) Filed: Aug 03, 2026 | ID: 000785

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2026-07-31 12:20

New Form SCHEDULE 13G - HARLEY-DAVIDSON, INC. <b>Filed:</b> 2026-07-31 <b>AccNo:</b> 0002100121-26-000882 <b>Size:</b> 7 KB

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2026-07-28 20:16

Littleton Gayle 🟢 acquired 39.2K shares (1 derivative) of HARLEY-DAVIDSON, INC. (HOG) Transaction Date: Jul 24, 2026 | Filing ID: 000007

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2026-07-23 18:28

New Form 8-K/A - HARLEY-DAVIDSON, INC. <b>Filed:</b> 2026-07-23 <b>AccNo:</b> 0000793952-26-000058 <b>Size:</b> 579 KB <br />Item 7.01: Regulation FD Disclosure <br />Item 9.01: Financial Statements and Exhibits

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2026-07-23 11:00

Harley-Davidson Delivers Second Quarter Financial Results and Raises Full-Year Guidance

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2026-07-23 10:50

(30% Negative) HARLEY-DAVIDSON, INC. (HOG) Reports Q3 2026 Financial Results

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2026-07-06 20:31

Root Jonathan R 🔴 sold 1.6K shares of HARLEY-DAVIDSON, INC. (HOG) at $24.44 Transaction Date: Jul 01, 2026 | Filing ID: 000015

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